Hey, Camp Aficionados!
Ya know, we think we’re pretty cool here at Everything Summer Camp. Not that we’ve got big heads or anything, but we are a one stop shop for everything you might want throughout your summer camp stay. However, as cool as we may be, we can’t take all the credit.
That’s why I like to post about other amazing companies whose products can be found here at Everything Summer Camp. Some of them have rich histories and amazing stories. Today, I’d like to tell you about another great company with whom we work—let’s hear three cheers for Three Cheers for Girls!
The story of Three Cheers for Girls really sort of starts on Broadway where Cinthia Russiyan—the founder of Three Cheers for Girls—used to be a costume designer for such classic Broadway plays as Cats and Tap Dance Kid! That’s pretty impressive.
Cinthia and her husband, a former Broadway stage manager, started up a company called General Awards, Inc., which became rather successful in manufacturing medals and trophies. And by 1996, Cinthia started Three Cheers as an extension to General Awards.
Three Cheers was not Three Cheers for Girls just yet. It wasn’t until 2002 that the company shifted its focus to a narrower market. They noticed that their best-selling products were ones that said BFF and Friends Forever—that kind of stuff. Now Three Cheers for Girls is targeted toward 7 to 12-year-old girls as they seem to be the niche that’s most interested in those types of items.
Since 2002, Three Cheers for Girls has enjoyed the steady growth they see from helping younger girls embrace their creativity and self-expression.
Till next time, Camp Fans!